Wednesday, 19 March 2014

Andrea Zittel

Andrea Zittel's work is well worth exploring.

Zittel began creating Six Month Uniforms in 1991 as a response to the social dictate to wear an entirely different change of clothes every day. By wearing a single uniform for six months, she no only eliminated the stress of choosing a daily outfit , but also generated an alternative to the mandate of  perpetual variety mandated consumer culture. More then seventy variations of the A-Z Personal Uniform now exist. The first A-Z Six Month Personal Uniforms were cut and sewn.  They ranged from basic wool dresses to silk adorned tulle and wool petticoats.  For her job in an art gallery and the working the studio, the artist needed an attractive yet flexible uniform (1992); for her work maintaining a chicken coop and other more strenuous daily activites, the uniform design added pants (1993).  

6 comments:

anexactinglife.com said...

Fascinating. I have never had a job with a uniform but I wouldn't mind!

Gam Kau said...

ExactingLife, her work is so interesting. Love how she experiments with societal norms.

Yuko Jones said...

This is fascinating. If I had a beautiful yet streamlined uniforms like hers, I don't mind wearing them every day! They are much prettier than my current uniform - yoga pants! ox

Gam Kau said...

Nothing wrong with yoga pants Yuko - especially for a young mum!

I like this part of her experiment:
"alternative to the mandate of perpetual variety mandated consumer culture"

Shelley said...

Just finished reading Divergent by Veronica Roth. One of the factions, Abnegation, goes along for clothing every six months. I wonder if there is any connection? :-)

Gam Kau said...

I haven't heard of that book series Shelley, but I am going to keep an eye out for it. It sounds like a good read.